JUNE 1, 2018

Z-Man's Newest Ned Rig Goes Snag-Free, Radically Realistic

LADSON, SC  – What looks to the casual observer like the simplest jig and softbait pairing possible has actually become one of the most potent bass-catching systems ever devised. The Ned Rig, brainchild of Hall of Fame fishing writer Ned Kehde, pairs a mushroom style jighead with a small softbait, most notably a Z-Man® Finesse TRD™. The jighead pivots and activates the softbait as it traverses the substrate beautifully, small, sleight hook stinging bass with minimal hookset pressure.

As early Ned Rig methods spread across the continent, the tackle techs at Z-Man already envisioned similar finesse fishing success in dense vegetation and wood. The resulting Finesse BulletZ Weedless Jighead now allows anglers to Ned Rig in heavy cover, enticing even more bites in areas where the finesse baits hadn’t gone before. 

The new finesse bait combo can go where no Ned Rig has gone before.

Simultaneously, advancing the Ned Rig into the realm of realism, Z-Man has revealed its next-gen finesse bait, the TRD CrawZ. Marrying snag immunity with subtlety, the two new Z-Man offerings come together to greatly expand the versatility of an already exceptional method.

Bassmaster Elite Series angler Luke Clausen, who wielded prototypes of the new TRD CrawZ all last year, says the 2-1/2-inch ElaZtech® bait brings biological realism to the basic ‘Ned’ arrangement. “First thing you notice about the TRD CrawZ is how it stands up on bottom and waves its claws, just like a little crayfish,” observed longtime Z-Man Clausen. “How many other crayfish baits can do that?”

The answer: Only those baits composed of buoyant, non-toxic ElaZtech. Most other PVC baits sink to bottom, tip on their sides and . . . die. Conversely, the lively posture of a live crayfish or Z-Man’s Finesse TRD CrawZ nearly guarantee they’ll get eaten. Just ask the bass. 

Ace bass guide and Z-Man confidant Joe Raymond calls the CrawZ a ‘clear water classic.

“The TRD CrawZ is a subtle, unassuming little critter,” says Clausen. “But it’s realistic and lively enough to leave no doubt as to what it simulates.

“You can rig a CrawZ on a Finesse ShroomZ or NedlockZ jig or one of the new Finesse BulletZ and get a nice slow rate of fall,” he continues. “Especially in clear water and on pressured bass, this little craw bait’s going to be a player. I’ve even fished it successfully on a dropshot and caught some good smallmouths.”

Anatomical elements of the CrawZ boost visual appeal and enable crayfish-centric propulsion. A flared, tucked-under tail and flat belly accentuate gliding action on the descent—the same subtle hover-drop motion preferred by finesse fans. Beady little crayfish eyes, segmented thorax and true-to-life swimmerets elevate eye candy and add secondary layers of movement. Bulbous, buoyant claws float away from the bait’s body at rest and flap with twitches of the rodtip--a near-perfect mimic of a crayfish’s natural defensive reaction. 

“The CrawZ is already a classic in clear water smallmouth environments,” says Joe Raymond, a leading-edge bass guide and Z-Man confidant, who is testing the new bait on the Susquehanna and Juniata Rivers, Pennsylvania. “It hasn’t been easy keeping this thing under wraps,” he laughs. “This little cray-bait’s been so good for smallmouths here that people are starting to get antsy, begging me to share my new bait.”

“The Finesse BulletZ Weedless Jighead and CrawZ combo gives finesse anglers a lot of new possibilities,” adds Clausen. “No doubt, Z-Man has taken the Ned Rig to whole new levels of cool.” 

Composed of Z-Man’s popular, progressive softbait material, ElaZtech boasts unearthly durability, surprising softness and high relative buoyancy—a property that breathes life and realism into all Z-Man finesse baits. Available in 6-packs in ten radical patterns, including Canada Craw, Molting Craw and The Deal, Z-Man’s 2.5-inch Finesse TRD CrawZ lands at outdoor retailers in July.

Arriving in stores in early August, new Finesse BulletZ Weedless Jigheads—available in 1/5-, 1/6-, 1/10- and 1/15-ounce sizes— feature an extra strong, custom size-1 extra wide gap VMC® jig hook. A molded “keeper” holds ElaZtech softbaits securely, and allows for quick, easy rigging. Its snag-free, bullet shaped jighead marries seamlessly with popular ElaZtech finesse baits, including the Finesse TRD, Hula StickZ, TRD HogZ and the new TRD CrawZ. For more information, visit zmanfishing.com.

The Z-Man Finesse TRD CrawZ

About Z-Man Fishing Products: A dynamic Charleston, South Carolina based company, Z-Man Fishing Products has melded leading edge fishing tackle with technology for nearly three decades. Z-Man has long been among the industry’s largest suppliers of silicone skirt material used in jigs, spinnerbaits and other lures. Creator of the Original ChatterBait®, Z-Man is also the renowned innovators of 10X Tough ElaZtech softbaits, fast becoming the most coveted baits in fresh- and saltwater. Z-Man is one of the fastest-growing lure brands worldwide. 

?About ElaZtech®: Z-Man’s proprietary ElaZtech material is remarkably soft, pliable, and 10X tougher than traditional soft plastics. ElaZtech resists nicks, cuts, and tears better than other softbaits and boasts one of the highest fish-per-bait ratings in the industry, resulting in anglers not having to waste time searching for a new bait when the fish are biting. This unique material is naturally buoyant, creating a more visible, lifelike, and attractive target to gamefish. Unlike most other soft plastic baits, ElaZtech contains no PVC, plastisol or phthalates, and is non-toxic.


Cory Schmidt

Traditions Media, LLC


(218) 821-4148

Jim Edlund

Traditions Media, LLC


(612) 481-7396