SEPTEMBER 11, 2019

Hook + Gaff Watch Company Introduces New Field Watch

LEXINGTON, S.C., — From hunting to fly fishing, and everywhere in between, the new Field watch was designed for the avid outdoorsman. Hook + Gaff Watch Company is now selling its Field watch online at www.hookandgaff.com.

Built with functional comfort for guys and girls who like to get out and enjoy the outdoors, the new Field watch touts all of the necessary features to endure any excursion. To minimize wrist and hand irritation, the Field watch keeps with the signature left-side crown orientation found on all Hook + Gaff watches. Whether your casting, climbing or shooting in the field, this unique crown placement on the left side of the case prevents the watch crown from digging into the wearer’s wrist offering supreme comfort during all outdoor pursuits.

The Field watch utilizes a brushed 316L surgical stainless steel casing, versus the titanium casing used with the Sportfisher models, offering a slightly different style crown and look. Along with being the first Hook+Gaff watch to feature numerals at the hour markers – as is the case with most traditional field watches – Hook + Gaff designed their Field watch with both the standard and “military” numerals on the dial. Gash Clayton, co-founder and designer of Hook+Gaff, designed the watch dials to be available in three unique colors – tan, gray blue, and navy.

Plus, the Field watch houses a highly sought-after custom Swiss quartz movement, as well as Swiss Super-Luminova™illumination technology. This lights the watch hands and hour markers, with no additional battery needed to charge it – the Super-Luminova™ gains power from light, both natural sunlight and artificial indoor light.

Hook + Gaff presents this watch with the all-new interchangeable Cordura® strap, available ingray, black, navy, sand, olive, and orange for hunting. Cordura® is a registered trademark and patented woven nylon fabric. Pair the new Field watch with the all-new Cordura®strap and you have a watch that is tough, durable and built to withstand the most adverse outdoor conditions. With this watch, you can switch up your function or style for any activity with interchangeable strap designs in Italian Rubber Dive, Hand-Stitched Leather, and Cordura®.

“In the field or on the water, our new Field watch is going to perform at its highest level,” said Michael Sims, owner and founder of Hook + Gaff. “We built this watch with the outdoorsman in mind. Features such as the left-side crown placement and 316-L brushed surgical stainless steel screw-down case makes this watch extremely comfortable and functional in all outdoor activities.”

Specifications include:

·Left-side crown orientation for supreme comfort in an active lifestyle

·316-L brushed surgical stainless steel screw-down case

·Dive watch certified and water-tight up to 200m/660 ft.

·Anti-reflective, scratch-resistant sapphire crystal

·Swiss Super-Luminova™ hands and hour markers

·Custom 41mm case

·Swiss quartz movement

·Ability to switch up your style with 24 interchangeable straps in Italian Rubber Dive Strap, Hand-Stitched Leather, and all-new Cordura®

Hook + Gaff’s new Field watch and Cordura® straps are available for sale online at www.hookandgaff.com. Follow @hookandgaff on Instagram and Facebook to check out the watches in action.

About Hook + Gaff

Hook + Gaff Watch Company was founded out of necessity. Founder Michael Sims searched for a watch that could withstand the rigors of days spent fishing on the open water yet be stylish enough for a night out and everything in between.

When Michael’s search came up empty handed, he created Hook + Gaff Watch Company, partnered with designer and longtime friend Gash Clayton, and launched the watch brand that’s defining rugged versatility. Hook + Gaff creates watches that are sturdy enough in the field and on the water while maintaining a classic look. Hand- assembled by expert watchmakers in the Carolinas, each Hook + Gaff timepiece is meticulously manufactured to be reliable in the most adverse conditions. Hook + Gaff watches are made with a unique left side crown placement, functional and comfortable for the active wearer, along with scratch-resistant sapphire glass and lightweight titanium—a perfect combination of versatility and toughness.

For more information about Hook + Gaff Watch Company and their products, visit HookandGaff.com, and find them on Facebook, Twitter and Instagram.

 

For more information contact:

Jake Freedman jfreedman@thebrandonagency.com

The Brandon Agency

(843) 916-2000