| February 13, 2018
WATSONVILLE, Calif. — West Marine, the world’s premier Waterlife Outfitter, announced a new event, “Fishing Frenzy Reel Fun Youth Fishing Day,” which will take place at five select stores on Saturday, March 3rd from 10 a.m. – 2 p.m. and will also include a national component with a “Fishing Frenzy Sweepstakes.”
In addition, there will be a series of email messaging that will include special pricing and information on offshore fishing, kayak fishing, and inshore/coastal fishing.
The West Marine “Reel Fun Youth Fishing Day” will be free and open to the public where kids between the ages of 5-16 years old will discover the joys of salt water fishing while learning key fundamental fishing skills. Each participant will receive a free Shakespeare fishing pole (courtesy of Pure Fishing) while supplies last.
Activities include “The Good Angler” where kids are taught the importance of being an ethical angler, “Tackle/Knot Tying” where kids learn the basic knots and tackle box essentials and a Casting Station where kids are taught how to cast and take proper care of their rod and reel.
In addition to that, lunch will be served, and a certificate of completion will also be provided. There will also be giveaways while supplies last and a raffle for a $100 AFTCO Gift Card, a Lowrance Hook2 5 Splitshot Fishfinder valued at $329, and a Navionics Nav+ Region Chip valued at $149. Fully loaded Lowrance/Simrad boats with the latest in marine technology will be on display at each location, too. The local markets that will hold the event are:
· Fort Lauderdale, FL
· Key Largo, FL
· St. Petersburg, FL
· Honolulu, HI
· San Diego, CA
Participating vendors include: Shakespear, Penn, Berkley, Abu Garcia, Pflueger, Navionics, Lowrance, Simrad, Garmin, AFTCO, Fusion.
“At West Marine we are passionate about reaching out to the next generation of Waterlife enthusiasts and events like our Reel Fun Youth Fishing Day is perfect for creating a fun and informative environment for young soon-to-be anglers,” according to Audrey Broxterman, Divisional Vice President of Marketing for West Marine. “Fishing can be a lifelong joy and our aim is to arm kids with the skills to properly enjoy the outdoors,” she adds.
The Fishing Frenzy Sweepstakes will take place from February 15th – March 4th where folks can sign up either in a West Marine location or online atwestmarine.com/sweepstakes with the chance to win a BlackTip fishing prize package (which includes a $500 West Marine gift card) worth over $1000.
Each person has a unique connection to the water. At West Marine, our knowledge, enthusiasm and products prepare Waterlife adventurers to foster that connection and explore their passions. With more than 250 stores located in 38 states and Puerto Rico and an eCommerce website reaching domestic, international and professional customers, West Marine is recognized as a leading Waterlife Outfitter for cruisers, sailors, anglers and paddlesports enthusiasts. Since first opening our doors in 1968, West Marine associates continue to share the same love for the water as our customers and provide helpful advice on the gear and gadgets they need to be safe and have fun. To learn more about West Marine, please visit the West Marine website at www.westmarine.com.