Huk Performance Fishing Presents "Mind of a Champion" with Palaniuk
| March 13, 2018

Charleston, SC – From Huk, “Mind of a Champion” features Brandon Palaniuk – Elite Series Angler and 2017 Bassmaster Angler of the Year.

Watch “Mind of a Champion” on where Brandon begins the film with a story of a four-pound bass he caught on Hayden Lake at age eight.  From that day forward, his entire life has been spent chasing bass.  Brandon’s journey from aspiring angler to Angler of the Year has been one of hard work and determination.  “Mind of a Champion” gives an insider look at what drives him day-in and day-out.

“If you wanna do it the way I think it should be done, it’s a 24/7 deal and my mind never sleeps. Even when my body’s sleeping my mind is still going. That’s difficult sometimes because you never shut off. You never really relax.” – Brandon Palaniuk.

To accompany the short film, photographer and writer Austin Coit tells his story in words and photos of the day he met up with Brandon in his hometown of Coeur d’Alene, Idaho. Austin flew to Idaho to shoot photos of Brandon fishing on his home turf: on the lakes he’d grown up fishing.

Read Austin’s story, “Professional Bass Angler Brandon Palaniuk is not Your Average 30 Year Old” on

About Huk Performance Fishing

Huk Performance Apparel's mission is to unite all fishermen in the way a "huk" is a piece of equipment common to every single form of angling. From freshwater to salt, offshore to inshore, bait to artificial, spinning to casting to fly - our passion is all the same. Huk clothing represents a fresh take on the fishing world, offering styles that are young and current but still appeal to anglers of all ages. We are there for every fisherman, from the first cast to the last. Huk Performance Apparel unites all anglers regardless of their pursuit.  For more information, go to or


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